2017
WELDER WATCH LAUNCH CAMPAIGN
Entrant Company
Promoqube
Category
Social Media - Influencer Marketing (New)
Client's Name
Welder Watch
Country / Region
United States
We looked for real people from different backgrounds. Not necessarily influencers or bloggers. And the main criteria was not the number of followers. But they have a sense of fashion. We literally searched them on Instagram and it was for seeding purposes. Then we started looking for brand ambassadors. We named them: GANG.
Credits
Entrant Company
Substance
Video / Online Video - Product (New)
Country / Region
Australia
Entrant Company
Frame
Video / Online Video - Motion Graphics (New)
Country / Region
Denmark
Entrant Company
Scorpion
Website - Fitness / Health
Country / Region
United States
Entrant Company
Jukin Media
Social Media - Best Use of Video
Country / Region
United States