2025
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The “This Is Partner.Co” video was created to answer one powerful question: What makes this company different? In just over two minutes, it introduces viewers to our global brand, our values, and the movement we’re building — all with energy, clarity, and emotional impact.
Strategy
We set out to craft more than a corporate overview. This video needed to unite our internal teams, energize our Brand Partners, and inspire new prospects — whether they discovered us on social media, at a live event, or through a shared link. It had to work across cultures and languages, clearly communicating who we are and why Partner.Co is a place where people belong.
To do this, we led with feeling. The voiceover speaks directly to the viewer, using inclusive, first-person language (“we,” “you,” “together”) that reflects our belief in true partnership. The script was built to express our mission — to power health and prosperity around the world — while showcasing real moments of connection, joy, and achievement.
Execution
Cinematic Storytelling: A blend of original footage, live event clips, and Brand Partner lifestyle content illustrates our global reach and human impact.
Strategic Voiceover: The narration is motivational and personal, striking the tone of a trusted friend or mentor rather than a corporate spokesperson.
Visual Identity: The color grading, typography, and music were carefully chosen to align with our brand voice — premium, science-backed, and emotionally resonant.
Multilingual & Multi-Market Ready: Designed for localization, the video has been adapted in multiple languages for use in over 60 markets worldwide.
Entrant Company
Kagan Productions
Video / Online Video (Campaign) - New Category
Country / Region
United States
Entrant Company
WMUL-FM Marshall University
Audio & Radio (Single) - Program
Country / Region
United States
Entrant Company
Nimble Dragon Studios
Video / Online Video (Single) - Non-Profit
Country / Region
United States