Next Horizon Campaign Celebration Video

Florida International University’s Next Horizon capital campaign set out to raise $750 million in support of student success and research excellence. As of June 30, 2023 the campaign ended having exceeded their goal by over 11% (over $850 million raised). This video was created to celebrate the success of the campaign and the initiatives put to action with the funds raised, as well as to recognize the donors, staff and volunteers that made it all possible..

What was created?:

One celebration video leveraging the campaign statistics and highlighting the campaign pillars. Several short social videos highlighting the priorities of research excellence and student success, as well as a general version speaking to each of these initiatives individually.

Results:

Exceeded Campaign Goal: The campaign has surpassed the original $750M campaign goal by 11%

Increased Online Engagement: Saw the highest number of views in its first 2 weeks compared to other videos during a similar period throughout the campaign

An Empowered Donor Audience: The audience at the event felt empowered by their contribution and was able to see how the funding raised served a large range of initiatives and improved the quality of student and faculty life at FIU.