2023
Entrant Company
Category
Client's Name
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Though Finastra is one of the largest fintech companies in the world, it still operates as a disruptor. The software and service giant continues to innovate and change the way banking software is developed and deployed globally. Since our first engagement to develop a Drupal-powered dev portal in 2018, our work together has progressed, ultimately culminating in a complete transformation of Finastra’s main dot com into an innovative fintech experience. After completing a 2021 brand refresh as a prelude to a new marketing initiative, Finsastra was ready to transform its digital experience online. Our goal was to fully embrace a customer-centric approach and align the experience with the user, to simplify navigation, content, and information architecture, and incorporate the latest UX best practices, B2B marketing strategies, and Drupal technology to help Finastra continue to grow.
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GOAT
Website & Mobile Sites - Health Care Services
Country / Region
United States
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Elevated Third
Website & Mobile Sites - Best Homepage
Country / Region
United States
Entrant Company
The Brand Advocates
Email Newsletters (Single) - New Category (Email Newsletters)
Country / Region
United States