Vega Awards Centauri Winner Winner

2022

Panasonic Maalagang Pasko

Entrant

SVEN

Category

Digital Marketing (Campaign) - Marketing Effectiveness

Client's Name

Panasonic

Country / Region

Philippines

As the pandemic took away the comfort of home and the joy of Christmas, Panasonic set itself as a true champion of care with #MaalagangPasko! Panasonic went the extra mile to bring the warmth of the holidays back to Filipino homes, offering and making alaga (care) a tangible experience for all families with a full-scale, joy-filled, and heartwarming social media campaign experience!

Credits

SVEN
Raizelle So
SVEN
Peter Yu
SVEN
Stef Suarez
SVEN
Liz Pasana
SVEN
Adrian Masacupan
SVEN
Alyanna Dela Cruz
SVEN
Justin Pua
SVEN
Christian Brotonel
SVEN
Mike Villacin
SVEN
Kenzo Young
SVEN
Janela Poblete
SVEN
Maxine Buenaventura
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