2022
SM Supermalls: SM ChristmaSaya Village
Entrant Company
SVEN
Category
Digital Marketing (Campaign) - Experimental / Innovative
Client's Name
SM Supermalls
Country / Region
Philippines
The most popular holiday in the Philippines has been put on lock down since 2020. But this 2021, SM Supermalls sought to give the Filipinos their Christmas spirit back with the SM ChristmaSaya Village, the country’s first ever rewards metaverse experience that brought the magical holiday experience straight to Filipino households.
Credits
Entrant Company
Zgraya Digital
Website & Mobile Sites - Design / Web Agency
Country / Region
Ukraine
Entrant Company
Revenant
Video / Online Video (Single) - Animation
Country / Region
United Kingdom
Entrant Company
Vicarious PR
Video / Online Video (Campaign) - Influencer
Country / Region
United States
Entrant Company
Mod Op LLC
Website & Mobile Sites - Celebrity / Fan
Country / Region
United States