2022
Life Swap Gamer vs Farmer
Entrant Company
Vicarious PR
Category
Video / Online Video (Campaign) - Influencer
Client's Name
National Peanut Board
Country / Region
United States
Vicarious was tasked to help create informative and entertaining content that would help reach and educate a younger gamer-focused audience on the health benefits of Peanuts in the US. Focusing on educating people on the realities of farming, health benefits, and breaking myths surrounding peanuts. The creative team at Vicarious alongside SMOSH created a life swap video that saw a real farmer and the team at SMOSH both farm in reality as well as virtually on StarDew Valley.
Credits
Entrant Company
Young Living Essential Oils
Video / Online Video (Single) - Best Videography / Cinematography
Country / Region
United States
Entrant Company
Meerkat Marketing
Website & Mobile Sites - Interior / Home Décor
Country / Region
Canada
Entrant Company
Tom Dick and Harry Creative
Digital Marketing (Campaign) - New Category (Digital Marketing)
Country / Region
United States
Entrant Company
JP SPACE Studio
Video / Online Video (Single) - Animation
Country / Region
Taiwan