Vega Awards Centauri Winner Winner

2021

Switch on the Chill

Entrant Company

Miami Ad School NY

Category

Student - Digital Marketing - Experimental / Innovative

Client's Name

Coors Light

Country / Region

United States

Entry Level

Student

Staring at screens all day sucks. It’s tiring, stressful, and makes it difficult to kick back and enjoy a cold one.

But the right lighting can also make you more relaxed, creative, and at peace.

Coors Light, the lightest, chillest of beers, is here to help you switch on the chill.

Credits

Copywriter
Daniel Kang
Art Director
Devin Fallen
Copywriter
Charles Theori
2021
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