Vega Awards Arcturus Winner Winner

2021

Kettlebell Kings Social Ads

Entrant Company

WebMechanix

Category

Digital Marketing - Best Art Direction

Client's Name

Kettlebell Kings

Country / Region

United States

When we started our work with Kettlebell Kings, they were new to the world of digital advertising and in dire need of an engaging way to advertise to their consumers. Kettlebell Kings has the advantage of a very large, very engaged audience, and the untapped advertising potential was obvious; We just had to determine the best way to showcase their unique style.

The resulting campaign is bold, scroll-stopping, and thoroughly Kettlebell Kings: By combining stunning photography with light, spring-friendly tones and action-inducing copy, we developed an effective, wholly unique look and feel for Kettlebell Kings’ social advertising.

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