Vega Awards Canopus Winner Winner

2021

AARP Work + Jobs: “Be Your Own Boss” Entrepreneur Campaign

Entrant Company

Thomas ARTS

Category

Digital Marketing - Integrated Campaign

Client's Name

AARP Work + Jobs

Country / Region

United States

AARP Work + Jobs looks to reach entrepreneurs as part of its goal to empower workers 45+ with relevant, objective, actionable content and tools – delivered in the right place, at the right time. AARP and ThomasARTs launched a campaign with paid digital media and a unique landing page to inform individuals 45+ of the resources that AARP offers to help them start their business.

Credits

AARP, SVP Marketing
Nataki Edwards
AARP, Director Integrated Marketing
Catherine Gachet
AARP, Senior Strategist Integrated Marketing
Conrad Heibel
TA, Account Supervisor
Torie McGrath
TA, Senior Account Manager
Jennifer Lyon
TA, Creative Director/Copywriter
Rob Atkinson
TA, Art Director
Anthony Holje
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