2017
Cristaux
Entrant
ArtVersion Interactive
Category
Website - User Experience
Client's Name
Cristaux
Country / Region
United States
About The Entry
Created new brand architecture, standards and aesthetics that lead to improved user paths and journeys through the interface to accommodate demand and demonstrate craftsmanship, innovation and eminence. High visibility achieved immediately upon site launch and 78% conversion rate increase and overall user experience measured by 3rd party algorithms has been reported.
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